Social Media & PR 2012 Conference

Have you considered the actual effectiveness of your current social media initiatives in public relations?

In the mad rush to go social, corporations struggle to sustain effective PR efforts on the overcrowded social media landscape. Often, many spend valuable resources trying to derive the social formula to success, only to obtain lacklustre results that could even adversely impact their overall communication efforts.

How can we overcome these challenges with the clever optimisation and operationalisation of social media? Learn more with valuable insights from Adobe, HBO Asia, Dell, China Light and Power, Hotels.com and more at the regional Social Media & PR 2012 conference.

Some of the pertinent communication challenges that will be addressed include Social Media Integration, Brand Engagement, Crisis Management, Social Media Monitoring and PR Measurement, amongst others. Join the best minds in the industry in this must-attend conference for communications professionals in Asia.